Our Vision

We will earn our role as a vital partner to our customers.

By providing first class equipment, outstanding support and unrivalled service, Strongco will be recognized as the partner of choice in the markets we serve.

Customer loyalty will be earned every day at Strongco. Each of us is committed to the machines, the jobs they do and the people who use them.

Our Mission

Our mission will be realized with:

People
We will attract, coach and retain the people who will be the most respected in our industry.

Customers
We will build long-term customer relationships by a relentless and measurable commitment to our vision.

Brands
Strongco will partner with and represent the world’s finest manufacturers and build meaningful markets for them.

Shareholders
We will increase shareholder value through increasing profitability and growth.

Our Values

Building our vision and mission from the ground up:

Safety
Our people’s safety is our first and foremost value. We will not compromise safe practices under any circumstances.

Integrity
Our relationships and actions are guided by integrity, honesty, responsibility and professionalism.  We believe earned trust is priceless.

Customer Focus
Our customers are our priority and we will demonstrate dedication to promptly satisfying their needs. We will act with a sense of urgency.

Open and Honest Communication
We believe that open and honest communication supports a culture that ensures we will do the best for our employees and our customers.

Teamwork and Respect
We actively and willingly support each other in achieving individual, group and Company goals. Our words and actions, even in difficult situations, are appropriate and respectful of others.

Attitude
A winning attitude is a choice we all make. It begins when we enjoy the work we do, and apply ourselves to it with energy and enthusiasm every day.

Personal Growth
We recognize that personal growth and development creates a win-win-win for our employees, our customers and Strongco. We regard it as essential for every member of our team.

Continuous Improvement
If there is a better way to do things, we will find it. That is our commitment.  We encourage input, welcome change and new perspectives.  Feedback is fuel, whether it comes from employees or customers.

Accountability
Each of us will act as if this is our Company. Its health is in our hands, in our actions – every day.  We will do what is right for our Company, knowing that each of us is empowered to build a stronger Strongco.